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	<title type="text">All the news from Apple’s ‘Pro and tell’ event &#8211; The Verge</title>
	<subtitle type="text">The Verge is about technology and how it makes us feel. Founded in 2011, we offer our audience everything from breaking news to reviews to award-winning features and investigations, on our site, in video, and in podcasts.</subtitle>

	<updated>2026-11-02T17:15:20+00:00</updated>

	<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1018096/apple-pro-and-tell-launch-event-news-announcements" />
	<id>https://www.theverge.com/rss/stream/1018096</id>
	<link rel="self" type="application/atom+xml" href="https://www.theverge.com/rss/stream/1018096" />

	<icon>https://platform.theverge.com/wp-content/uploads/sites/2/2025/01/verge-rss-large_80b47e.png?w=150&amp;h=150&amp;crop=1</icon>
		<entry>
			
			<author>
				<name>Antonio G. Di Benedetto</name>
			</author>
			
			<title type="html"><![CDATA[The touchscreen MacBook Pro is just a MacBook Pro with a touchscreen]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1022628/apple-macbook-pro-proled-xdr-touchscreen-oled-impressions-totally-normal" />
			<id>https://www.theverge.com/?p=1022628</id>
			<updated>2026-10-29T17:31:01-04:00</updated>
			<published>2026-10-30T08:00:00-04:00</published>
			<category scheme="https://www.theverge.com" term="Analysis" /><category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Apple Event 2026" /><category scheme="https://www.theverge.com" term="Gadgets" /><category scheme="https://www.theverge.com" term="Hands-on" /><category scheme="https://www.theverge.com" term="Laptops" /><category scheme="https://www.theverge.com" term="macOS" /><category scheme="https://www.theverge.com" term="Report" /><category scheme="https://www.theverge.com" term="Reviews" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Apple's long-awaited touchscreen MacBook Pro is finally here. I got to try this MacBook that, according to the last two Apple CEOs, shouldn't exist. The most surprising thing is how normal it is. The MacBook Pro with PROLED XDR Display (what a name) has one of the nicest screens I've seen on a laptop. The [&#8230;]]]></summary>
			
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											<![CDATA[

						
<figure>

<img alt="A designer uses the touchscreen on a MacBook Pro with PROLED XDR Display to manipulate a 3D render." data-caption="Touch ‘em if you got ‘em. | Photo: Antonio G. Di Benedetto / The Verge" data-portal-copyright="Photo: Antonio G. Di Benedetto / The Verge" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/268836_MacBook_Pro_touchscreen_OLED_handson_ADiBenedetto_0043.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
	Touch ‘em if you got ‘em. | Photo: Antonio G. Di Benedetto / The Verge	</figcaption>
</figure>
<p class="has-drop-cap wp-block-paragraph">Apple's long-awaited touchscreen <a href="https://www.theverge.com/gadgets/1019554/apple-touchscreen-macbook-pro-and-tell">MacBook Pro</a> is finally here. <a href="https://www.theverge.com/tech/1020549/macbook-studio-touchscreen-hands-on">I got to try this MacBook</a> that, according to the <a href="https://abcnews.com/blogs/technology/2012/04/tim-cook-on-windows-8-converging-a-toaster-and-a-refrigerator">last two</a> <a href="https://www.theverge.com/tech/1021559/steve-jobs-on-touchscreen-laptops-it-doesnt-work">Apple CEOs</a>, shouldn't exist. The most surprising thing is how normal it is.</p>
<p class="wp-block-paragraph">The MacBook Pro with PROLED XDR Display (what a name) has one of the nicest screens I've seen on a laptop. The current Mini LED MacBook Pros are great, but the OLED has those even inkier blacks. It also gets super bright, with incredibly rich colors and infinite contrast. Apple calls it a "reference-caliber display," which is a very Apple-y marketing term, but it walks the walk by being the first laptop display with support for <a href="https://www.theverge.com/1022347/apple-macbook-supports-new-cmf">Apple CMF 2026 color …</a></p>
<p><a href="https://www.theverge.com/tech/1022628/apple-macbook-pro-proled-xdr-touchscreen-oled-impressions-totally-normal">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>John Higgins</name>
			</author>
			
			<title type="html"><![CDATA[Apple’s new laptop supports one of the coolest features for color pros]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/1022347/apple-macbook-supports-new-cmf" />
			<id>https://www.theverge.com/?p=1022347</id>
			<updated>2026-10-29T16:51:53-04:00</updated>
			<published>2026-10-29T13:48:09-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[The new MacBook Pro brings with it a bunch of firsts for Apple laptops, the two flashiest being an OLED display and touchscreen functionality. But as an image-accuracy enthusiast, trained calibrator, and resident display expert, what excites me most about the MacBook Pro with PROLED XDR Display is the technology it uses to display an [&#8230;]]]></summary>
			
							<content type="html">
											<![CDATA[

						
<figure>

<img alt="" data-caption="" data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/268836_MacBook_Pro_touchscreen_OLED_handson_ADiBenedetto_0039.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
		</figcaption>
</figure>
<p class="wp-block-paragraph">The new MacBook Pro brings with it a bunch of firsts for Apple laptops, the two flashiest being an OLED display and touchscreen functionality. But as an image-accuracy enthusiast, trained calibrator, and resident display expert, what excites me most about the MacBook Pro with PROLED XDR Display is the technology it uses to display an accurate picture. It's the first laptop, and only the second product overall, to support Apple CMF 2026 color modes. It could be the future for displays.</p>
<p class="wp-block-paragraph">CMFs, or color-matching functions, mathematically represent how we perceive color, and there are a few different variations. The specification that's been the …</p>
<p><a href="https://www.theverge.com/1022347/apple-macbook-supports-new-cmf">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Tom Warren</name>
			</author>
			
			<title type="html"><![CDATA[Apple finally combined a toaster and a refrigerator]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/report/1022013/apple-touchscreen-macbook-pro-toaster-refrigerator" />
			<id>https://www.theverge.com/?p=1022013</id>
			<updated>2026-10-30T08:56:39-04:00</updated>
			<published>2026-10-29T09:21:02-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Gadgets" /><category scheme="https://www.theverge.com" term="Laptops" /><category scheme="https://www.theverge.com" term="Report" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[For more than 15 years, Apple has had a pretty simple answer to the idea of a touchscreen MacBook: no. Yesterday, Apple finally decided to think different and announce one anyway. "You've gotta touch it to believe it," says Apple CEO John Ternus. He might be right: I haven't yet touched it, and I still [&#8230;]]]></summary>
			
							<content type="html">
											<![CDATA[

						
<figure>

<img alt="Fingers demonstrate multitouch on a touchscreen MacBook Pro." data-caption="" data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/applemacbookprotouch.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
		</figcaption>
</figure>
<p class="wp-block-paragraph">For more than 15 years, Apple has had a pretty simple answer to the idea of a touchscreen MacBook: no. Yesterday, Apple finally decided to think different and <a href="https://www.theverge.com/gadgets/1019554/apple-touchscreen-macbook-pro-and-tell">announce one anyway</a>. "You've gotta touch it to believe it," <a href="https://x.com/johnternus/status/2115490555480461555">says</a> Apple CEO John Ternus. He might be right: I haven't yet touched it, and I still can't quite believe it.</p>
<p class="wp-block-paragraph">Steve Jobs <a href="https://www.youtube.com/watch?v=7zfir0Ide0A">first called</a> touchscreen laptops "ergonomically terrible" in 2010, arguing that "touch surfaces don't want to be vertical" and that using one for an extended period of time makes "your arm want to fall off." He wasn't wrong about the fatigue aspect of using a touchscreen laptop for long periods of time, but  …</p>
<p><a href="https://www.theverge.com/report/1022013/apple-touchscreen-macbook-pro-toaster-refrigerator">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Andrew Liszewski</name>
			</author>
			
			<title type="html"><![CDATA[Apple charges $14,549 for a fully specced touchscreen MacBook Pro]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1021308/apple-touchscreen-macbook-pro-proled-xdr-fully-specced" />
			<id>https://www.theverge.com/?p=1021308</id>
			<updated>2026-10-29T09:18:23-04:00</updated>
			<published>2026-10-28T16:12:44-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Gadgets" /><category scheme="https://www.theverge.com" term="Laptops" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[With an OLED display and touchscreen capabilities, it's no surprise that the new MacBook Pro Apple announced today is more expensive than the MacBook Pro announced earlier this year. But upgrading the base models - starting at $2,899 for the 14-inch and $3,399 for the 16-inch - with every premium hardware option that Apple offers [&#8230;]]]></summary>
			
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<figure>

<img alt="The new Apple touchscreen MacBook Pro laptop on a display stand surrounded by other laptops." data-caption="" data-portal-copyright="Photo: Owen Grove / The Verge" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/mbp2.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
		</figcaption>
</figure>
<p class="wp-block-paragraph">With an <a href="https://www.theverge.com/tech/1020549/macbook-studio-touchscreen-hands-on">OLED display and touchscreen capabilities</a>, it's no surprise that the <a href="https://www.theverge.com/gadgets/1019554/apple-touchscreen-macbook-pro-and-tell">new MacBook Pro Apple announced today</a> is more expensive than the <a href="https://www.theverge.com/tech/888091/apple-march-2026-event-macbook-air-pro-announcement">MacBook Pro announced earlier this year</a>. But upgrading the base models - starting at $2,899 for the 14-inch and $3,399 for the 16-inch - with every premium hardware option that Apple offers pushes those prices to an eye-watering $14,249 and $14,549, respectively.</p>
<p class="wp-block-paragraph">Both of those premium configurations include the M5 Max chip with an 18-core CPU and 40-core GPU, $150 worth of nano-texture glass, 128GB of memory that adds an extra $2,000, and 16TB of storage which is the real budget breaker here, thanks t …</p>
<p><a href="https://www.theverge.com/tech/1021308/apple-touchscreen-macbook-pro-proled-xdr-fully-specced">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Antonio G. Di Benedetto</name>
			</author>
			
			<author>
				<name>Jay Peters</name>
			</author>
			
			<title type="html"><![CDATA[Hands-on with the new OLED iPad Mini]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1017932/hands-on-ipad-mini-8th-generation-pro-and-tell" />
			<id>https://www.theverge.com/?p=1017932</id>
			<updated>2026-10-29T09:46:28-04:00</updated>
			<published>2026-10-28T15:18:58-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Apple Event 2026" /><category scheme="https://www.theverge.com" term="iPad" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Apple announced a new iPad Mini with a larger OLED display this week, and we've just gotten to try it out at Apple's "Pro and tell" event. It's an iPad for sure, but the new OLED on the Mini looks exceptional, and the optional nano-texture matte finish is awesome. The "Pro and tell" event venue [&#8230;]]]></summary>
			
							<content type="html">
											<![CDATA[

						
<figure>

<img alt="" data-caption="" data-portal-copyright="Photo: Antonio G. Di Benedetto / The Verge﻿" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/268836_iPad_Mini_OLED_handson_ADiBenedetto_0008.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
		</figcaption>
</figure>
<p class="wp-block-paragraph">Apple announced a <a href="https://www.theverge.com/tech/1017801/ipad-mini-oled-display-apple-announce">new iPad Mini with a larger OLED</a> display this week, and we've just gotten to try it out at Apple's "Pro and tell" event.</p>
<p class="wp-block-paragraph">It's an iPad for sure, but the new OLED on the Mini looks exceptional, and the optional nano-texture matte finish is awesome. The "Pro and tell" event venue has soft lighting that's not the most conducive to blinding glare on displays, but the matte finish pretty much squashes it entirely.</p>
<p class="wp-block-paragraph">Moving the front-facing camera to the long edge is also a welcome change, matching other recent iPad models. (The shift means that the whole iPad line has the camera that way.) The reliance on Touch ID instead of Face …</p>
<p><a href="https://www.theverge.com/tech/1017932/hands-on-ipad-mini-8th-generation-pro-and-tell">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Allison Johnson</name>
			</author>
			
			<title type="html"><![CDATA[Here’s how macOS is changing for touchscreens]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1020084/macos-touchscreen-changes" />
			<id>https://www.theverge.com/?p=1020084</id>
			<updated>2026-10-28T14:59:11-04:00</updated>
			<published>2026-10-28T13:48:28-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Touchscreen laptops are nothing new in the Windows world, but Apple has only just announced its first MacBook with a touchscreen. Apple isn't rushing to change a bunch of things in macOS to optimize for touch, though: Most of the touch action will be in the apps themselves, it seems. As far as major macOS [&#8230;]]]></summary>
			
							<content type="html">
											<![CDATA[

						
<figure>

<img alt="A person stands in front of the new MacBook Pro and reaches out to touch an image shown on the laptop’s screen." data-caption="Reach out and touch screen." data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/Screenshot-2026-10-28-at-10.31.37-AM.png?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
	Reach out and touch screen.	</figcaption>
</figure>
<p class="wp-block-paragraph">Touchscreen laptops <a href="https://www.theverge.com/tech/1019288/apple-event-la-macbook-pro-touchscreen-questions">are nothing new in the Windows world</a>, but Apple has only just announced its first MacBook with a touchscreen. Apple isn't rushing to change a bunch of things in macOS to optimize for touch, though: Most of the touch action will be in the apps themselves, it seems.</p>
<p class="wp-block-paragraph">As far as major macOS changes go, iOS's Dynamic Island will debut on the new MacBook Pro, and Apple touts the added touch controls as particularly useful for interacting with the interface to accept AirDrops and pause music playback.</p>
<p class="wp-block-paragraph">Otherwise, Apple <a href="https://www.apple.com/newsroom/2026/10/apple-unveils-groundbreaking-macbook-pro-with-proled-xdr-display/">gives some pretty predictable ways</a> that the touch input will work with the new MacBook Pro. Gestures you coul …</p>
<p><a href="https://www.theverge.com/tech/1020084/macos-touchscreen-changes">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Emma Roth</name>
			</author>
			
			<title type="html"><![CDATA[Apple ‘Pro and tell’ event: Everything announced this week]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1020069/apple-pro-and-tell-event-everything-announced-this-week" />
			<id>https://www.theverge.com/?p=1020069</id>
			<updated>2026-10-28T15:35:49-04:00</updated>
			<published>2026-10-28T13:27:38-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="iPad" /><category scheme="https://www.theverge.com" term="macOS" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Apple closed out its week of product announcements with its "Pro and tell" event on Wednesday, where it took the wraps off its long-rumored touchscreen MacBook Pro. Though Apple may have saved its biggest and most exciting update for last, it revealed a few other device upgrades and updates in the days leading up to [&#8230;]]]></summary>
			
							<content type="html">
											<![CDATA[

						
<figure>

<img alt="A close-up of hands interacting with the touchscreen on the MacBook Pro with PROLED XDR display. There is piano software on the screen." data-caption="" data-portal-copyright="Image: Apple" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/app1.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
		</figcaption>
</figure>
<p class="wp-block-paragraph">Apple closed out its week of product announcements with its "Pro and tell" event on Wednesday, where it took the wraps off its long-rumored touchscreen MacBook Pro. Though Apple may have saved its biggest and most exciting update for last, it revealed a few other device upgrades and updates in the days leading up to its big reveal. We've rounded them all up here.</p>
<h2 class="wp-block-heading"><a href="https://www.theverge.com/gadgets/1019554/apple-touchscreen-macbook-pro-and-tell">A MacBook Pro with a touchscreen</a></h2>
<img src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/Screenshot-2026-10-28-at-1.13.26-PM.png?quality=90&amp;strip=all&amp;crop=0,0,100,100" alt="" title="" data-has-syndication-rights="1" data-caption="" data-portal-copyright="Image: Apple">
<p class="wp-block-paragraph">Apple CEO John Ternus revealed the company's first MacBook Pro with a touchscreen, allowing you to perform gestures on your screen like scrolling, swiping, and pinching. The company says the touch sensor is "built directly into the display panel,"  …</p>
<p><a href="https://www.theverge.com/tech/1020069/apple-pro-and-tell-event-everything-announced-this-week">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Stevie Bonifield</name>
			</author>
			
			<title type="html"><![CDATA[Watch Apple’s reveal video for the touchscreen MacBook Pro]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1020676/apple-touchscreen-macbook-pro-reveal-video" />
			<id>https://www.theverge.com/?p=1020676</id>
			<updated>2026-10-28T15:34:36-04:00</updated>
			<published>2026-10-28T13:19:23-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Apple Event 2026" /><category scheme="https://www.theverge.com" term="Gadgets" /><category scheme="https://www.theverge.com" term="Laptops" /><category scheme="https://www.theverge.com" term="macOS" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Apple just announced its first touchscreen MacBook at its "Pro and tell" event on Wednesday. It showed off the long-awaited touchscreen in a video of the new MacBook Pro during the event that you can watch right here to see the new display in action. The new MacBook Pro's PROLED XDR touch display is a [&#8230;]]]></summary>
			
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<figure>

<img alt="A screenshot from Apple’s touchscreen MacBook Pro launch video" data-caption="" data-portal-copyright="Image: Apple" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/apple-macbook-pro-touch-video-1.png?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
		</figcaption>
</figure>
<p class="wp-block-paragraph">Apple just announced its <a href="https://www.theverge.com/gadgets/1019554/apple-touchscreen-macbook-pro-and-tell" data-type="link" data-id="https://www.theverge.com/gadgets/1019554/apple-touchscreen-macbook-pro-and-tell">first touchscreen MacBook</a> at its "Pro and tell" event on Wednesday. It showed off the long-awaited touchscreen in a video of the new MacBook Pro during the event that you can <a href="https://www.youtube.com/watch?v=hnZI5uUSdEo" data-type="link" data-id="https://www.youtube.com/watch?v=hnZI5uUSdEo">watch right here</a> to see the new display in action.</p>
<p class="wp-block-paragraph">The <a href="https://www.theverge.com/tech/1020549/macbook-studio-touchscreen-hands-on" data-type="link" data-id="https://www.theverge.com/tech/1020549/macbook-studio-touchscreen-hands-on">new MacBook Pro's PROLED XDR</a> touch display is a tandem OLED panel with up to 2,000 nits of brightness and a 120Hz refresh rate. It features a hole punch for the webcam, rather than a notch. Apple says the new laptop weighs as little as 3 pounds. It also brings back the glowing Apple logo on its lid, which Apple CEO John Ternus teased in <a href="https://x.com/johnternus/status/2115490555480461555" data-type="link" data-id="https://x.com/johnternus/status/2115490555480461555">a video on X</a>. </p>
<p class="wp-block-paragraph">Preorders for the touchscreen MacBook  …</p>
<p><a href="https://www.theverge.com/tech/1020676/apple-touchscreen-macbook-pro-reveal-video">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Terrence O’Brien</name>
			</author>
			
			<author>
				<name>Antonio G. Di Benedetto</name>
			</author>
			
			<title type="html"><![CDATA[Hands-on with Apple’s touchscreen MacBook Pro]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1020549/macbook-studio-touchscreen-hands-on" />
			<id>https://www.theverge.com/?p=1020549</id>
			<updated>2026-11-02T12:15:20-05:00</updated>
			<published>2026-10-28T13:16:55-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Apple Event 2026" /><category scheme="https://www.theverge.com" term="Gadgets" /><category scheme="https://www.theverge.com" term="Hands-on" /><category scheme="https://www.theverge.com" term="Laptops" /><category scheme="https://www.theverge.com" term="macOS" /><category scheme="https://www.theverge.com" term="Reviews" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Steve Jobs famously called touchscreen laptops "ergonomically terrible," and for over a decade, Apple stridently refused to make one. Today that all changes with the MacBook Pro - the company's first laptop to embrace a touch interface. While it's unlikely that Apple can fix all the "terrible" ergonomics of having to lift your arm up [&#8230;]]]></summary>
			
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<img alt="The MacBook Pro with PROLED XDR display on a pedestal in crowded press area." data-caption="The difference in thickness is small compared to the non-touch MacBook Pro models. | Photo: Antonio G. Di Benedetto / The Verge" data-portal-copyright="Photo: Antonio G. Di Benedetto / The Verge" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/mbptouch.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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	The difference in thickness is small compared to the non-touch MacBook Pro models. | Photo: Antonio G. Di Benedetto / The Verge	</figcaption>
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<p class="wp-block-paragraph">Steve Jobs famously called touchscreen laptops "ergonomically terrible," and for over a decade, Apple stridently refused to make one. Today that all changes with the <a href="https://www.theverge.com/gadgets/1019554/apple-touchscreen-macbook-pro-and-tell">MacBook Pro </a>- the company's first laptop to embrace a touch interface. While it's unlikely that Apple can fix all the "terrible" ergonomics of having to lift your arm up and touch a laptop screen, the company has put some effort into making macOS more touch-friendly. </p>
<p class="wp-block-paragraph">The new 14-inch <a href="https://www.theverge.com/gadgets/1019554/apple-touchscreen-macbook-pro-and-tell">MacBook Pro with PROLED XDR</a> display weighs just 3 pounds, which is noticeably lighter than the current generation of non-touch MacBook Pros, which start at 3.4 pounds for the <a href="https://www.theverge.com/tech/1017664/apple-macbook-pro-m6-processor-upgrade">newly introduced M6 mo …</a></p>
<p><a href="https://www.theverge.com/tech/1020549/macbook-studio-touchscreen-hands-on">Read the full story at The Verge.</a></p>
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			<entry>
			
			<author>
				<name>Jay Peters</name>
			</author>
			
			<title type="html"><![CDATA[Apple announces its first touchscreen MacBook Pro]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/gadgets/1019554/apple-touchscreen-macbook-pro-and-tell" />
			<id>https://www.theverge.com/?p=1019554</id>
			<updated>2026-10-29T09:45:51-04:00</updated>
			<published>2026-10-28T13:05:56-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Apple Event 2026" /><category scheme="https://www.theverge.com" term="Gadgets" /><category scheme="https://www.theverge.com" term="Laptops" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Apple announced an all-new MacBook Pro laptop with an OLED touchscreen at its "Pro and tell" event on Wednesday. It starts at $2,899 for the 14-inch model or $3,399 for the 16-inch version, and it's available to preorder today ahead of its release on November 6th. The new MacBook Pro has what Apple calls a [&#8230;]]]></summary>
			
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<img alt="" data-caption="" data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/Apple-MacBook-Pro-with-PROLED-XDR-Display-lifestyle-remote-work-261028.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="wp-block-paragraph">Apple announced <a href="https://apple.sjv.io/c/482924/435031/7613?u=https%3A%2F%2Fwww.apple.com%2Fnewsroom%2F2026%2F10%2Fapple-unveils-groundbreaking-macbook-pro-with-proled-xdr-display">an all-new MacBook Pro laptop</a> with an OLED touchscreen at its "Pro and tell" event on Wednesday. It starts at $2,899 for the 14-inch model or $3,399 for the 16-inch version, and it's <a href="https://apple.sjv.io/c/482924/435031/7613?u=https%3A%2F%2Fwww.apple.com%2Fshop%2Fbuy-mac%2Fmacbook-pro-proled-xdr">available to preorder</a> today ahead of its release on November 6th.</p>
<p class="wp-block-paragraph">The new MacBook Pro has what Apple calls a "PROLED XDR" display, which is a tandem OLED screen. It offers up to 2,000 nits of peak SDR brightness, up to a 120Hz refresh rate, and a 10,000,000:1 contrast ratio. It's equipped with M5 Pro or M5 Max chips - not the M6 chip on the <a href="https://www.theverge.com/tech/1017664/apple-macbook-pro-m6-processor-upgrade"><em>other</em> MacBook Pros</a> announced this week.  There's a Dynamic Island on the screen that can show you things l …</p>
<p><a href="https://www.theverge.com/gadgets/1019554/apple-touchscreen-macbook-pro-and-tell">Read the full story at The Verge.</a></p>
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