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	<title type="text">News | The Verge</title>
	<subtitle type="text">The Verge is about technology and how it makes us feel. Founded in 2011, we offer our audience everything from breaking news to reviews to award-winning features and investigations, on our site, in video, and in podcasts.</subtitle>

	<updated>2026-07-30T22:33:19+00:00</updated>

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		<entry>
			
			<author>
				<name>Emma Roth</name>
			</author>
			
			<title type="html"><![CDATA[Tim Cook hints at iCloud Plus tier for AI power users]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/973552/apple-ceo-tim-cook-icloud-plus-ai" />
			<id>https://www.theverge.com/?p=973552</id>
			<updated>2026-07-30T18:31:59-04:00</updated>
			<published>2026-07-30T18:29:45-04:00</published>
			<category scheme="https://www.theverge.com" term="AI" /><category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="iPhone" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Apple may allow users to pay to increase their AI usage limits. During an earnings call on Thursday, Apple CEO Tim Cook said that he believes people will want to use Apple Intelligence and the upcoming Siri AI "a lot," adding that "we will have some kind of upgrade possibilities on iCloud Plus where people [&#8230;]]]></summary>
			
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<figure>

<img alt="A photo of Tim Cook" data-caption="" data-portal-copyright="Photo by Justin Sullivan/Getty Images" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/07/gettyimages-2280563832.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="wp-block-paragraph">Apple may allow users to pay to increase their AI usage limits. During an earnings call on Thursday, Apple CEO Tim Cook said that he believes people will want to use Apple Intelligence and the upcoming Siri AI "a lot," adding that "we will have some kind of upgrade possibilities on iCloud Plus where people can buy up the stack."</p>
<p class="wp-block-paragraph">This fall, Apple will broadly launch its <a href="https://www.theverge.com/tech/964714/siri-ai-public-beta-preview-ios-27-hands-on">long-delayed Siri AI</a> with iOS 27, which can do things like answer questions about what's on your screen and take action across your apps. It also includes a new standalone Siri AI app that offers a ChatGPT-like interface. </p>
<p class="wp-block-paragraph">In June, <a href="https://www.macrumors.com/2026/06/09/icloud-subscribers-get-higher-apple-intelligence-usage-limits/?link_source=ta_first_comment&amp;taid=6a28101657887c0001f3feb1&amp;utm_campaign=trueanthem&amp;utm_medium=social&amp;utm_source=facebook">Apple said that its AI features</a>, including  …</p>
<p><a href="https://www.theverge.com/tech/973552/apple-ceo-tim-cook-icloud-plus-ai">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Jay Peters</name>
			</author>
			
			<author>
				<name>Tom Warren</name>
			</author>
			
			<title type="html"><![CDATA[Xbox CEO lays out priorities in memo after major &#8216;reset&#8217;]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/games/973520/xbox-ceo-memo-one-year-growth" />
			<id>https://www.theverge.com/?p=973520</id>
			<updated>2026-07-30T18:29:50-04:00</updated>
			<published>2026-07-30T18:10:13-04:00</published>
			<category scheme="https://www.theverge.com" term="Entertainment" /><category scheme="https://www.theverge.com" term="Gaming" /><category scheme="https://www.theverge.com" term="Microsoft" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Tech" /><category scheme="https://www.theverge.com" term="Xbox" />
							<summary type="html"><![CDATA[After a massive Xbox "reset" that laid off thousands of employees and spun off four studios, Xbox CEO Asha Sharma wants to get Xbox back to growth. In a memo obtained by The Verge, Sharma told staff by the end of fiscal year 2027 (which runs through next June), "we will return XBOX to player [&#8230;]]]></summary>
			
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<figure>

<img alt="Asha Sharma on a background of green Xbox logos." data-caption="Asha Sharma. | Image: The Verge, Microsoft" data-portal-copyright="Image: The Verge, Microsoft" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/02/268364_Inside_Microsofts_big_Xbox_leadership_shakeup_CVirginia.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
	Asha Sharma. | Image: The Verge, Microsoft	</figcaption>
</figure>
<p class="wp-block-paragraph">After a massive Xbox "reset" that laid off thousands of employees and spun off four studios, Xbox CEO Asha Sharma wants to get Xbox back to growth. In a memo obtained by <em>The Verge</em>, Sharma told staff by the end of fiscal year 2027 (which runs through next June), "we will return XBOX to player and revenue growth." Xbox will also "improve profits back in line with industry averages," Sharma said. "Every function and studio will own part of that outcome."</p>
<p class="wp-block-paragraph">Since taking over Xbox in February, Sharma has made <a href="https://www.theverge.com/news/961546/xbox-layoffs-studio-sales-2026">sweeping changes</a> to attempt to turn things around. Previously, she has <a href="https://news.xbox.com/en-us/2026/06/10/next-100-days-xbox-reset/">cited challenges</a> like a low accountability margin, increasing compone …</p>
<p><a href="https://www.theverge.com/games/973520/xbox-ceo-memo-one-year-growth">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Emma Roth</name>
			</author>
			
			<title type="html"><![CDATA[Apple&#8217;s iPhone and Mac sales keep growing despite RAM shortages]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/973430/apple-q3-2026-earnings" />
			<id>https://www.theverge.com/?p=973430</id>
			<updated>2026-07-30T17:58:41-04:00</updated>
			<published>2026-07-30T16:49:32-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Apple's iPhone and Mac sales are on the rise even as a global memory shortage squeezes device makers. In its third-quarter earnings report released on Thursday, Apple revealed that iPhone sales jumped 22 percent to $54.25 billion and Mac sales increased 29 percent to $10.35 billion, driving the company's overall revenue to $109.4 billion. The [&#8230;]]]></summary>
			
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<img alt="A photo of a person holding the iPhone 17." data-caption="" data-portal-copyright="Photography by Allison Johnson / The Verge" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2025/09/DSC01498.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="wp-block-paragraph">Apple's iPhone and Mac sales are on the rise even as a global memory shortage squeezes device makers. In its third-quarter <a href="https://www.apple.com/newsroom/2026/07/apple-reports-third-quarter-results/">earnings report released</a> on Thursday, Apple revealed that iPhone sales jumped 22 percent to $54.25 billion and Mac sales increased 29 percent to $10.35 billion, driving the company's overall revenue to $109.4 billion.</p>
<p class="wp-block-paragraph">The company expects supply chain constraints to worsen in the coming months. During an earnings call, Apple chief financial officer Kevan Parekh said Apple expects "supply constraints to increase significantly" in the next quarter, adding the shortage will impact the iPhone, Mac, and iPad. Meanwhile, Apple …</p>
<p><a href="https://www.theverge.com/tech/973430/apple-q3-2026-earnings">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Jay Peters</name>
			</author>
			
			<title type="html"><![CDATA[LinkedIn actually adds a ‘seems like AI slop’ button]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/ai-artificial-intelligence/973384/linkedin-seems-like-ai-slop-button" />
			<id>https://www.theverge.com/?p=973384</id>
			<updated>2026-07-30T18:33:19-04:00</updated>
			<published>2026-07-30T14:43:26-04:00</published>
			<category scheme="https://www.theverge.com" term="AI" /><category scheme="https://www.theverge.com" term="Microsoft" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[A lot of content on LinkedIn might seem like AI slop, and now, you'll be able to report those posts. As part of a series of updates to reduce the volume of AI slop on the platform, LinkedIn is introducing an actual button that lets you flag a post as something that "Seems like AI [&#8230;]]]></summary>
			
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<figure>

<img alt="" data-caption="" data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/07/1785424232227.jpeg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
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</figure>
<p class="wp-block-paragraph">A lot of content on LinkedIn might seem like AI slop, and now, you'll be able to report those posts. As part of a series of updates to reduce the volume of AI slop on the platform, LinkedIn is introducing an actual button that lets you flag a post as something that "Seems like AI slop."</p>
<p class="wp-block-paragraph">The new feature is part of a broader push to reduce the volume of apparent AI slop on the platform. AI detector Pangram <a href="https://www.pangram.com/blog/ai-in-your-feed?ref=404media.co">recently found</a> that 41 percent of longform LinkedIn posts were flagged as being completely generated by AI, <a href="https://www.404media.co/linkedin-and-x-are-flooded-with-ai-spam-browsing-data-suggests/">as reported by <em>404Media</em></a>.</p>
<p class="wp-block-paragraph">"AI slop is a top priority for all of us," chief product officer Hari Srinivasan says <a href="https://www.linkedin.com/posts/hsrinivasan1_ai-slop-is-a-top-priority-for-all-of-us-activity-7488612009660346374-xZiY?utm_source=share&amp;utm_medium=member_desktop&amp;rcm=ACoAAAIV1iYBHi7OPybalzIKilWBO4bTY5vJb8c">in a post</a>. "We reall …</p>
<p><a href="https://www.theverge.com/ai-artificial-intelligence/973384/linkedin-seems-like-ai-slop-button">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Stevie Bonifield</name>
			</author>
			
			<title type="html"><![CDATA[NASA’s Curiosity rover found a ‘sea of polygons’ on Mars]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/science/973314/nasa-curiosity-rover-mars-polygons" />
			<id>https://www.theverge.com/?p=973314</id>
			<updated>2026-07-30T13:20:06-04:00</updated>
			<published>2026-07-30T13:20:06-04:00</published>
			<category scheme="https://www.theverge.com" term="NASA" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Science" /><category scheme="https://www.theverge.com" term="Space" />
							<summary type="html"><![CDATA[The latest discovery from NASA's Curiosity Mars rover is a field of honeycomb-shaped polygons covering a Martian valley called Valle Grande. As Gizmodo reports, Curiosity has snapped pictures of the unusual terrain texture before, called polygonal fractures, each about 1.5 to 3 inches wide, but NASA says it's previously only found them in small patches, [&#8230;]]]></summary>
			
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<img alt="A panorama of Mars’s Valle Grande from NASA’s Curiosity rover" data-caption="" data-portal-copyright="Image: NASA" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/07/nasa-curiosity-sea-of-polygons.jpeg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="wp-block-paragraph">The latest discovery from NASA's Curiosity Mars rover is a <a href="https://www.nasa.gov/missions/mars-science-laboratory/curiosity-rover/nasas-curiosity-mars-rover-discovers-field-of-honeycomb-textures/">field of honeycomb-shaped polygons</a> covering a Martian valley called Valle Grande. As <a href="https://gizmodo.com/nasas-curiosity-rover-finds-a-vast-sea-of-strange-honeycomb-patterns-on-mars-2000792909"><em>Gizmodo</em></a> reports, Curiosity has snapped pictures of the unusual terrain texture before, called polygonal fractures, each about 1.5 to 3 inches wide, but NASA says it's previously only found them in small patches, "nothing on the scale discovered in Valle Grande." </p>
<p class="wp-block-paragraph">Curiosity captured a 360-degree panorama of the "sea of polygons" on June 19th and 20th (Martian sols 4,930 and 4,931) that shows the texture spreading out in all directions. Project scientist Ashwin Vasavada says the Curiosity team "measur …</p>
<p><a href="https://www.theverge.com/science/973314/nasa-curiosity-rover-mars-polygons">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Emma Roth</name>
			</author>
			
			<title type="html"><![CDATA[Google DeepMind’s new AI model can control a robot’s entire body]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/973276/google-deepmind-gemini-robotics-2-whole-body" />
			<id>https://www.theverge.com/?p=973276</id>
			<updated>2026-07-30T13:18:45-04:00</updated>
			<published>2026-07-30T13:18:45-04:00</published>
			<category scheme="https://www.theverge.com" term="AI" /><category scheme="https://www.theverge.com" term="Google" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Robot" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Google DeepMind says the latest version of its Gemini Robotics AI model can "control entire humanoid robots." While the previous model focused on controlling a humanoid robot's upper body, Gemini Robotics 2 now supports "whole-body motions" ranging from its feet to fingertips, according to an announcement on Thursday. The new model will allow humanoid robots [&#8230;]]]></summary>
			
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<img alt="An image of Apptronik’s Apollo 2 robot taking a baseball glove off of a shelf" data-caption="Apptronik’s Apollo 2 robot takes a baseball glove off of a shelf. | Image: Google" data-portal-copyright="Image: Google" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/07/gemini-robotics-2-shelf.png?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
	Apptronik’s Apollo 2 robot takes a baseball glove off of a shelf. | Image: Google	</figcaption>
</figure>
<p class="wp-block-paragraph">Google DeepMind says the latest version of its Gemini Robotics AI model can "control entire humanoid robots." While the <a href="https://www.theverge.com/news/628021/google-deepmind-gemini-robotics-ai-models">previous model focused</a> on controlling a humanoid robot's upper body, <a href="https://deepmind.google/models/gemini-robotics/vla/">Gemini Robotics 2</a> now supports "whole-body motions" ranging from its feet to fingertips, according to an <a href="https://deepmind.google/blog/gemini-robotics-2-brings-whole-body-intelligence-to-robots/">announcement on Thursday</a>.</p>
<p class="wp-block-paragraph">The new model will allow humanoid robots to perform a wider range of actions, as it allows them to walk, crouch, stretch, and manipulate objects. Videos shared by Google show how Apptronik's Apollo 2 robot can <a href="https://www.youtube.com/watch?v=nBftSI5mmHA">bend over to pick up</a> a watering can, as well as find and take specific items off a shelf. </p>
<div class="youtube-embed"><iframe title="Intelligent whole-body control with Gemini Robotics 2" src="https://www.youtube.com/embed/9MNLEAzA59o?rel=0" allowfullscreen allow="accelerometer *; clipboard-write *; encrypted-media *; gyroscope *; picture-in-picture *; web-share *;"></iframe></div>
<p class="wp-block-paragraph">Though Google DeepMind not …</p>
<p><a href="https://www.theverge.com/tech/973276/google-deepmind-gemini-robotics-2-whole-body">Read the full story at The Verge.</a></p>
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									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Emma Roth</name>
			</author>
			
			<title type="html"><![CDATA[Google is working on Chrome updates that don’t require restarts]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/973174/google-chrome-update-no-restart" />
			<id>https://www.theverge.com/?p=973174</id>
			<updated>2026-07-30T11:57:54-04:00</updated>
			<published>2026-07-30T13:00:00-04:00</published>
			<category scheme="https://www.theverge.com" term="Chrome" /><category scheme="https://www.theverge.com" term="Google" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Security" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Google is working on a way to apply Chrome updates without requiring you to restart your browser. In a post on Thursday, Google outlines its approach to bug fixes in the age of AI, while noting that it's trying to make updates less disruptive by "investing in 'dynamic patching' that will eliminate the need for [&#8230;]]]></summary>
			
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<figure>

<img alt="An illustration of the Google Chrome logo" data-caption="" data-portal-copyright="Image: The Verge" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2025/10/STK114_Google_Chrome_01.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
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<p class="wp-block-paragraph">Google is working on a way to apply Chrome updates without requiring you to restart your browser. In a post on Thursday, Google outlines its approach to bug fixes in the age of AI, while noting that it's trying to make updates less disruptive by "investing in 'dynamic patching' that will eliminate the need for a full browser restart."</p>
<p class="wp-block-paragraph">According to Google, AI-powered security tools have already helped the company find and fix dozens of bugs. Chrome 149 and 150, for example, contained 1,072 bug fixes, exceeding the number of patches in the past 23 major releases combined. That's part of the reason why Chrome is switching <a href="https://www.theverge.com/tech/888001/google-accelerates-chrome-releases-cutting-cycle-in-half">to a two-week release …</a></p>
<p><a href="https://www.theverge.com/tech/973174/google-chrome-update-no-restart">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Jay Peters</name>
			</author>
			
			<title type="html"><![CDATA[Pixel 11 Pro Fold design leaks ahead of Google launch event]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/973249/pixel-11-pro-fold-buds-watch-leaks-google-launch-event" />
			<id>https://www.theverge.com/?p=973249</id>
			<updated>2026-07-30T13:04:31-04:00</updated>
			<published>2026-07-30T12:57:39-04:00</published>
			<category scheme="https://www.theverge.com" term="Foldable Phones" /><category scheme="https://www.theverge.com" term="Gadgets" /><category scheme="https://www.theverge.com" term="Google" /><category scheme="https://www.theverge.com" term="Google Pixel" /><category scheme="https://www.theverge.com" term="Headphones" /><category scheme="https://www.theverge.com" term="Mobile" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Tech" /><category scheme="https://www.theverge.com" term="Wearable" />
							<summary type="html"><![CDATA[Weeks ahead of Google's next Pixel hardware event, Leaker Evan Blass has shared what appear to be marketing renders of the unannounced Google Pixel 11 Pro Fold in a post on his Substack. The renders, if accurate, show that the new foldable will look fairly similar to last year's model - it has a tall [&#8230;]]]></summary>
			
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<figure>

<img alt="A leaked marketing render of a Pixel 11 Pro Fold." data-caption="" data-portal-copyright="Image: Evan Blass" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/07/6608d2c0-7707-4156-82ca-a44b58a90bd1_1440x800.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
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<p class="wp-block-paragraph">Weeks ahead of Google's next Pixel hardware event, Leaker Evan Blass has shared what appear to be marketing renders of the unannounced Google Pixel 11 Pro Fold in <a href="https://evleaks.substack.com/p/p11pf?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6608d2c0-7707-4156-82ca-a44b58a90bd1_1440x800.jpeg&amp;open=false">a post on his Substack</a>.</p>
<p class="wp-block-paragraph">The renders, if accurate, show that the new foldable will look fairly similar to <a href="https://www.theverge.com/tech/795298/google-pixel-10-pro-fold-review">last year's model</a> - it has a tall outer screen instead of using a shorter style <a href="https://www.theverge.com/tech/972387/samsung-galaxy-z-fold-8-review">like the new Galaxy Z Fold 8</a> and the <a href="https://www.theverge.com/tech/907856/iphone-fold-dummy-design-delay-production">rumored foldable iPhone</a>. The renders also show that the inner screen will retain the 8-inch size. However, the Pixel 11 Pro Fold's back camera array has been slightly redesigned and will apparently get the glowy light that Google has <a href="https://www.theverge.com/tech/972630/a-new-look-at-the-pixel-11-pro">already teased</a> for the Pixel  …</p>
<p><a href="https://www.theverge.com/tech/973249/pixel-11-pro-fold-buds-watch-leaks-google-launch-event">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Stevie Bonifield</name>
			</author>
			
			<title type="html"><![CDATA[Best Buy is selling an RTX 5080 for more than the RTX 5090’s MSRP]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/games/973173/asus-rog-rtx-5080-price-hike-best-buy" />
			<id>https://www.theverge.com/?p=973173</id>
			<updated>2026-07-30T11:48:10-04:00</updated>
			<published>2026-07-30T11:48:10-04:00</published>
			<category scheme="https://www.theverge.com" term="Gaming" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Nvidia" /><category scheme="https://www.theverge.com" term="PC Gaming" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Best Buy has raised the price of the Asus ROG Astral RTX 5080 OC to $2,099 - the first time a major US retailer is directly selling an RTX 5080 for more than the $1,999 MSRP of the RTX 5090, VideoCardz reports. The ROG Astral RTX 5080 OC now costs 40 percent more than its [&#8230;]]]></summary>
			
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<img alt="The Asus ROG Astral RTX 5080 OC graphics card in front of a white background" data-caption="" data-portal-copyright="Image: Asus" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/07/asus-rog-astral-rtx-5080-oc.jpeg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="wp-block-paragraph">Best Buy has raised the price of the <a href="https://www.bestbuy.com/product/asus-rog-astral-nvidia-geforce-rtx-5080-16gb-gddr7-pci-express-5-0-graphics-card-black/JJGGLH7RYH">Asus ROG Astral RTX 5080 OC</a> to $2,099 - the first time a major US retailer is directly selling an RTX 5080 for more than the $1,999 MSRP of the RTX 5090, <a href="https://videocardz.com/newz/best-buy-raises-high-end-geforce-rtx-50-pricing-first-rtx-5080-now-exceeds-rtx-5090-msrp"><em>VideoCardz</em></a> reports. The ROG Astral RTX 5080 OC now costs 40 percent more than its launch price of $1,499, and over double the $999 MSRP of the RTX 5080 Founders Edition. </p>
<p class="wp-block-paragraph">As <em>VideoCardz</em> notes, this is currently the only RTX 5080 directly sold by Best Buy that's priced over the RTX 5090's MSRP. There are still other RTX 5080 GPUs available for significantly less, including at other retailers - Asus is selling the ROG Astral RTX 5080 OC for $1,899, which i …</p>
<p><a href="https://www.theverge.com/games/973173/asus-rog-rtx-5080-price-hike-best-buy">Read the full story at The Verge.</a></p>
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			<entry>
			
			<author>
				<name>Antonio G. Di Benedetto</name>
			</author>
			
			<title type="html"><![CDATA[Razer’s new keyboards drop the price on powerful gaming features]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/973027/razer-huntsman-v3-he-magnetic-mechanical-keyboard-snap-tap-price-impressions" />
			<id>https://www.theverge.com/?p=973027</id>
			<updated>2026-07-30T10:18:07-04:00</updated>
			<published>2026-07-30T11:00:00-04:00</published>
			<category scheme="https://www.theverge.com" term="Gaming" /><category scheme="https://www.theverge.com" term="Hands-on" /><category scheme="https://www.theverge.com" term="Keyboards" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="PC Gaming" /><category scheme="https://www.theverge.com" term="Reviews" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Razer has insisted that optical keyboard switches are the best choice for competitive esports stars and the sweatiest of try-hards, but it's now relenting slightly by offering cheaper keyboards with magnetic switches and a similar array of gaming features. The $120 Razer Huntsman V3 HE Magnetic Mini and $140 Huntsman V3 HE Magnetic Tenkeyless, both [&#8230;]]]></summary>
			
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<img alt="A Razer Huntsman V3 HE Magnetic TKL keyboard (lower-left) and a Huntsman V3 HE Magnetic Mini 65-percent keyboard (upper-right) on a desk mat." data-caption="Here be magnets. And RGB. | Photo: Antonio G. Di Benedetto / The Verge" data-portal-copyright="Photo: Antonio G. Di Benedetto / The Verge" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/07/268673_Razer_Huntsman_V3_HE_Magnetic_mechanical_keyboards_ADiBenedetto_0001.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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	Here be magnets. And RGB. | Photo: Antonio G. Di Benedetto / The Verge	</figcaption>
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<p class="wp-block-paragraph">Razer has insisted that optical keyboard switches are <em>the best </em>choice for competitive esports stars and the sweatiest of try-hards, but it's now relenting slightly by offering cheaper keyboards with magnetic switches and a similar array of gaming features. The $120 Razer Huntsman V3 HE Magnetic Mini and $140 Huntsman V3 HE Magnetic Tenkeyless, both launching today, are the company's first keyboards to use Hall effect switches. They're wired-only boards loaded with gaming-first features, and I've had a brief chance to test both and take them for a spin.</p>
<p class="wp-block-paragraph">The new Huntsman boards offer the hallmarks found in many other Hall effect mechanical ke …</p>
<p><a href="https://www.theverge.com/tech/973027/razer-huntsman-v3-he-magnetic-mechanical-keyboard-snap-tap-price-impressions">Read the full story at The Verge.</a></p>
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