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	<title type="text">Mercedes-Benz | The Verge</title>
	<subtitle type="text">The Verge is about technology and how it makes us feel. Founded in 2011, we offer our audience everything from breaking news to reviews to award-winning features and investigations, on our site, in video, and in podcasts.</subtitle>

	<updated>2026-05-30T13:45:17+00:00</updated>

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		<entry>
			
			<author>
				<name>Peter Nelson</name>
			</author>
			
			<title type="html"><![CDATA[The Mercedes CLA offers great EV specs for an average price]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/transportation/940387/mercedes-cla-350-ev-review-price-specs" />
			<id>https://www.theverge.com/?p=940387</id>
			<updated>2026-05-30T09:45:17-04:00</updated>
			<published>2026-05-31T07:00:00-04:00</published>
			<category scheme="https://www.theverge.com" term="Cars" /><category scheme="https://www.theverge.com" term="Electric Cars" /><category scheme="https://www.theverge.com" term="Hands-on" /><category scheme="https://www.theverge.com" term="Mercedes-Benz" /><category scheme="https://www.theverge.com" term="Reviews" /><category scheme="https://www.theverge.com" term="Tech" /><category scheme="https://www.theverge.com" term="Transportation" />
							<summary type="html"><![CDATA[Despite headwinds from the current administration, automakers continue to release well-equipped EVs with bigger battery packs and increasingly faster charging speeds. For those who want to travel further between plugging in, the future is still bright, just slightly tinted. But there haven't been many sedans starting around or below $50,000, as crossover SUVs have largely [&#8230;]]]></summary>
			
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<img alt="Mercedes CLA" data-caption="" data-portal-copyright="Image: Peter Nelson / The Verge" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/05/2027MercedesBenzCLA35010.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="has-text-align-none wp-block-paragraph">Despite headwinds from the current administration, automakers continue to release well-equipped EVs with bigger battery packs and increasingly faster charging speeds. For those who want to travel further between plugging in, the future is still bright, just slightly tinted.</p>
<p class="has-text-align-none wp-block-paragraph">But there haven't been many sedans starting around or below $50,000, as crossover SUVs have largely taken up this territory. Now, Mercedes-Benz has released its CLA compact sedan which ticks every box above for the 2026 and 2027 model year, and throws in pleasant interior amenities and fun driving character for good measure.</p>
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<h4 class="wp-block-heading">What's inside</h4>
<p class="has-text-align-none wp-block-paragraph">The CLA w …</p>
<p><a href="https://www.theverge.com/transportation/940387/mercedes-cla-350-ev-review-price-specs">Read the full story at The Verge.</a></p>
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									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Andrew J. Hawkins</name>
			</author>
			
			<title type="html"><![CDATA[Mercedes’ electric AMG GT 4-door coupe can go 0-60 in 2 seconds]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/news/934037/mercedes-amg-gt-four-door-coupe-ev-specs" />
			<id>https://www.theverge.com/?p=934037</id>
			<updated>2026-05-20T06:06:34-04:00</updated>
			<published>2026-05-19T23:30:00-04:00</published>
			<category scheme="https://www.theverge.com" term="Cars" /><category scheme="https://www.theverge.com" term="Electric Cars" /><category scheme="https://www.theverge.com" term="Mercedes-Benz" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Transportation" />
							<summary type="html"><![CDATA[The era of ultra-high performance Mercedes EVs is here. The German automaker finally revealed its new super sedan, the AMG GT 4-door coupe, with technology borrowed from the automaker's XX concept that last year made history by driving 24,901 miles in under 8 days at Nard&#242; Ring in southern Italy. With the production model, Mercedes [&#8230;]]]></summary>
			
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<img alt="Mercedes AMG GT 4-door coupe" data-caption="" data-portal-copyright="Image: Mercedes" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/05/pre-media_26c0129_001.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="has-text-align-none wp-block-paragraph">The era of ultra-high performance Mercedes EVs is here. The German automaker finally revealed its new super sedan, the AMG GT 4-door coupe, with technology borrowed from the automaker's XX concept that last year made history by <a href="https://www.motortrend.com/news/mercedes-amg-gt-xx-concept-ev-records-nardo">driving 24,901 miles in under 8 days at Nard&ograve; Ring in southern Italy</a>. </p>
<p class="has-text-align-none wp-block-paragraph">With the production model, Mercedes rethought its approach to motors and batteries in the hopes of delivering a high-performance vehicle that could go toe-to-toe with even some hypercars. The new AMG GT utilizes three axial flux motors developed by <a href="https://yasa.com/yasa-mercedes-benz/">Mercedes subsidiary YASA</a>, delivering up to 1,153 horsepower and 1,475 lb-ft of torque. Mercedes clai …</p>
<p><a href="https://www.theverge.com/news/934037/mercedes-amg-gt-four-door-coupe-ev-specs">Read the full story at The Verge.</a></p>
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									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Andrew J. Hawkins</name>
			</author>
			
			<title type="html"><![CDATA[Mercedes’ first all-electric C-Class is its sportiest one yet]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/transportation/914951/mercedes-benz-c-class-ev-electric-range-specs" />
			<id>https://www.theverge.com/?p=914951</id>
			<updated>2026-04-20T14:35:57-04:00</updated>
			<published>2026-04-20T14:35:57-04:00</published>
			<category scheme="https://www.theverge.com" term="Cars" /><category scheme="https://www.theverge.com" term="Electric Cars" /><category scheme="https://www.theverge.com" term="Mercedes-Benz" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Transportation" />
							<summary type="html"><![CDATA[The Mercedes-Benz C-Class, typically a benchmark in luxury compact sedans, now gets an all-important electric variant. The new C 400 4MATIC is built on an 800-volt architecture designed for efficiency and long-distance travel. Its estimated range is up to 762 kilometers (473 miles) on the WLTP cycle. And Mercedes boasts that it's the "sportiest C-Class [&#8230;]]]></summary>
			
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<img alt="" data-caption="" data-portal-copyright="Image: Mercedes-Benz" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/04/26C0062_050.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="has-text-align-none wp-block-paragraph"><a href="https://media.mercedes-benz.com/en/article/894ad457-8ac7-4151-93ba-363c795c9f6f">The Mercedes-Benz C-Class</a>, typically a benchmark in luxury compact sedans, now gets an all-important electric variant. The new C 400 4MATIC is built on an 800-volt architecture designed for efficiency and long-distance travel. Its estimated range is up to 762 kilometers (473 miles) on the WLTP cycle. And Mercedes boasts that it's the "sportiest C-Class ever" but also "smooth like an S-Class."</p>
<p class="has-text-align-none wp-block-paragraph">While Mercedes-Benz has a long history of releasing EVs under its "EQ" branding, the current C-Class is only available in a gas, mild-hybrid, and plug-in hybrid powertrain. So this marks the first time that the C-Class nameplate has been affixed to a p …</p>
<p><a href="https://www.theverge.com/transportation/914951/mercedes-benz-c-class-ev-electric-range-specs">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Andrew J. Hawkins</name>
			</author>
			
			<title type="html"><![CDATA[The Mercedes EQS returns with massive range and charging gains]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/transportation/911196/mercedes-benz-eqs-ev-range-battery-charging-2027" />
			<id>https://www.theverge.com/?p=911196</id>
			<updated>2026-04-13T16:10:58-04:00</updated>
			<published>2026-04-13T18:01:00-04:00</published>
			<category scheme="https://www.theverge.com" term="Cars" /><category scheme="https://www.theverge.com" term="Electric Cars" /><category scheme="https://www.theverge.com" term="Mercedes-Benz" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Transportation" />
							<summary type="html"><![CDATA[A year ago, Mercedes-Benz did the prudent thing and paused its EQ lineup of electric vehicles in the US. With customer demand drying up for luxury EVs, and federal incentives getting axed by vengeful Republicans, Mercedes put its first-generation EVs on ice. But then, in January, Mercedes quietly reintroduced the EQS brand in the US, [&#8230;]]]></summary>
			
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<img alt="Mercedes EQS sedan" data-caption="" data-portal-copyright="Image: Mercedes-Benz" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/04/pre-media-26c0110_003.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="has-text-align-none wp-block-paragraph">A year ago, Mercedes-Benz did the prudent thing and paused its EQ lineup of electric vehicles in the US. With customer demand drying up for luxury EVs, and federal incentives getting axed by vengeful Republicans, Mercedes put its first-generation EVs on ice.</p>
<p class="has-text-align-none wp-block-paragraph">But then, in January, Mercedes quietly reintroduced the EQS brand in the US, <a href="https://www.thedrive.com/news/the-blob-is-back-mercedes-quietly-relaunched-its-eq-electric-car-lineup">with <em>The Drive</em> declaring</a> that the "blobs are back" - a reference to the sedan's much-maligned jelly-bean shape that prioritized aerodynamics over a more traditional profile. But we didn't yet realize how back the EQS truly was.</p>
<p class="has-text-align-none wp-block-paragraph">Today, Mercedes is reintroducing its electric sedan to a wary, cash-strapped market …</p>
<p><a href="https://www.theverge.com/transportation/911196/mercedes-benz-eqs-ev-range-battery-charging-2027">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Andrew J. Hawkins</name>
			</author>
			
			<title type="html"><![CDATA[Mercedes adds steer-by-wire — and a dang steering yoke — to the EQS]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/transportation/906539/mercedes-steer-by-wire-steering-yoke-eqs" />
			<id>https://www.theverge.com/?p=906539</id>
			<updated>2026-04-03T11:34:10-04:00</updated>
			<published>2026-04-03T11:34:10-04:00</published>
			<category scheme="https://www.theverge.com" term="Cars" /><category scheme="https://www.theverge.com" term="Electric Cars" /><category scheme="https://www.theverge.com" term="Mercedes-Benz" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Transportation" />
							<summary type="html"><![CDATA[Steer-by-wire, in which a car can be steered electronically rather than through a physical connection between the steering wheel and steering rack, is coming to Mercedes-Benz. The German automaker says it will use the steering technology in its forthcoming refreshed EQS sedan, marking its first foray into the world of steer-by-wire. Steer-by-wire systems replace traditional [&#8230;]]]></summary>
			
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<img alt="Mercedes steering yoke" data-caption="" data-portal-copyright="Image: Mercedes-Benz" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/04/26C0097_006.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="has-text-align-none wp-block-paragraph">Steer-by-wire, in which a car can be steered electronically rather than through a physical connection between the steering wheel and steering rack, is coming to Mercedes-Benz. The German automaker says it will use the steering technology in its forthcoming <a href="https://www.theverge.com/2021/4/11/22375877/mercedes-benz-eqs-ev-s-class-specs-hands-on">refreshed EQS sedan</a>, marking its first foray into the world of steer-by-wire. </p>
<p class="has-text-align-none wp-block-paragraph">Steer-by-wire systems replace traditional mechanical steering mechanisms that include racks and pinions with electronically controlled servos. Commonly used in airplanes, the electronic system takes inputs from the driver and relays them to electronic actuators that then control the direction of the wheels on t …</p>
<p><a href="https://www.theverge.com/transportation/906539/mercedes-steer-by-wire-steering-yoke-eqs">Read the full story at The Verge.</a></p>
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									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Andrew J. Hawkins</name>
			</author>
			
			<title type="html"><![CDATA[Mercedes temporarily scraps its Level 3 ‘eyes-off’ driving feature]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/transportation/860935/mercedes-drive-pilot-level-3-scrapped" />
			<id>https://www.theverge.com/?p=860935</id>
			<updated>2026-01-13T12:31:14-05:00</updated>
			<published>2026-01-13T12:31:14-05:00</published>
			<category scheme="https://www.theverge.com" term="Autonomous Cars" /><category scheme="https://www.theverge.com" term="Cars" /><category scheme="https://www.theverge.com" term="Mercedes-Benz" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Transportation" />
							<summary type="html"><![CDATA[Mercedes-Benz is pausing the roll-out of Drive Pilot, an "eyes off" conditionally automated driving feature that was available in Europe and the US. As first reported by German publication Handelsblatt, the revised S-Class will not have the Level 3 system when it arrives at the end of this month. Mercedes was one of the first [&#8230;]]]></summary>
			
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<img alt="" data-caption="" data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/chorus/uploads/chorus_asset/file/24390334/22C0157_016.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="has-text-align-none wp-block-paragraph">Mercedes-Benz is pausing the roll-out of Drive Pilot, an "eyes off" conditionally automated driving feature that was available in<a href="https://www.theverge.com/2023/6/8/23754171/mercedes-benz-level-3-california-dmv-approval-autonomous"> Europe and the US</a>. <a href="https://www.handelsblatt.com/unternehmen/industrie/autobauer-mercedes-aendert-strategie-beim-autonomen-fahren-02/100182923.html">As first reported by German publication <em>Handelsblatt</em></a>, the revised S-Class will not have the Level 3 system when it arrives at the end of this month. </p>
<p class="has-text-align-none wp-block-paragraph">Mercedes was one of the first automakers to offer a Level 3 driving system to its customers when it launched Drive Pilot with the electric EQS sedan and the gas-powered S-Class in the fall of 2023. At up to 40mph in traffic jam situations on highways, Drive Pilot provided hands-free, eyes-off driving that allows the driver to look away from the ro …</p>
<p><a href="https://www.theverge.com/transportation/860935/mercedes-drive-pilot-level-3-scrapped">Read the full story at The Verge.</a></p>
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									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Andrew J. Hawkins</name>
			</author>
			
			<title type="html"><![CDATA[Mercedes-Benz discontinues feature that syncs music to driving]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/news/846367/mercedes-benz-discontinues-feature-that-syncs-music-to-driving" />
			<id>https://www.theverge.com/?p=846367</id>
			<updated>2025-12-17T12:04:14-05:00</updated>
			<published>2025-12-17T12:04:14-05:00</published>
			<category scheme="https://www.theverge.com" term="Cars" /><category scheme="https://www.theverge.com" term="Entertainment" /><category scheme="https://www.theverge.com" term="Mercedes-Benz" /><category scheme="https://www.theverge.com" term="Music" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Transportation" />
							<summary type="html"><![CDATA[Mercedes-Benz sent out a notice to customers recently announcing its plans to discontinue MBUX Sound Drive, an interactive audio feature that syncs music to the car's actions. The feature was first announced less than a year ago at CES in partnership with Black Eyed Peas frontman Will.i.am. Notices went out recently to customers that MBUX [&#8230;]]]></summary>
			
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<img alt="" data-caption="" data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/chorus/uploads/chorus_asset/file/25206115/24C0019_003.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="has-text-align-none wp-block-paragraph">Mercedes-Benz sent out a notice to customers recently announcing its plans to discontinue MBUX Sound Drive,  an interactive audio feature that syncs music to the car's actions. The feature was <a href="https://www.theverge.com/2024/1/9/24026661/mercedes-sound-drive-mbux-william-black-eyed-peas-ces">first announced less than a year ago at CES</a> in partnership with Black Eyed Peas frontman Will.i.am.</p>
<p class="has-text-align-none wp-block-paragraph">Notices went out recently to customers that MBUX Sound Drive would be turned off on December 17th, according to one email obtained by <em>The Verge</em>. "We are working to continue to offer you comparable, innovative services," the automaker said. </p>
<p class="has-text-align-none wp-block-paragraph">The "innovative musical experience" uses sensors and software to link music to driving. Mercedes used composed mu …</p>
<p><a href="https://www.theverge.com/news/846367/mercedes-benz-discontinues-feature-that-syncs-music-to-driving">Read the full story at The Verge.</a></p>
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									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Tom Warren</name>
			</author>
			
			<title type="html"><![CDATA[Mercedes-Benz will let you use an in-car camera in Microsoft Teams while driving]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/news/708481/microsoft-teams-mercedes-benz-integration-in-car-camera-support" />
			<id>https://www.theverge.com/?p=708481</id>
			<updated>2025-07-17T07:05:47-04:00</updated>
			<published>2025-07-16T14:46:47-04:00</published>
			<category scheme="https://www.theverge.com" term="Cars" /><category scheme="https://www.theverge.com" term="Mercedes-Benz" /><category scheme="https://www.theverge.com" term="Microsoft" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Tech" /><category scheme="https://www.theverge.com" term="Transportation" />
							<summary type="html"><![CDATA[I like to drive without the distractions of my work life interrupting me, but if you're eager to stay connected then Mercedes-Benz is ready. You'll soon be able to join a Microsoft Teams call in some Mercedes&#8209;Benz vehicles and use the in-car camera to chat with colleagues while you're driving. Mercedes&#8209;Benz is the first car [&#8230;]]]></summary>
			
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<img alt="Image of the Microsoft Teams logo on a car infotainment screen." data-caption="" data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2025/07/25C0198_003.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="has-text-align-none wp-block-paragraph">I like to drive without the distractions of my work life interrupting me, but if you're eager to stay connected then Mercedes-Benz is ready. You'll soon be able to join a Microsoft Teams call in some Mercedes&#8209;Benz vehicles and use the in-car camera to chat with colleagues while you're driving.</p>
<p class="has-text-align-none wp-block-paragraph">Mercedes&#8209;Benz is the first car maker to <a href="https://media.mercedes-benz.com/article/931e7af1-2d57-4e90-9e1e-252289e70648">enable in-car camera use for Microsoft Teams</a> while a car is being driven, but there are some important safety caveats. While you can share a video stream of yourself merrily driving along, you won't be able to see any shared screens or slides while you're in motion.</p>
<p class="has-text-align-none wp-block-paragraph">Usually video meeting apps like Teams, Zoom,  …</p>
<p><a href="https://www.theverge.com/news/708481/microsoft-teams-mercedes-benz-integration-in-car-camera-support">Read the full story at The Verge.</a></p>
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									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Peter Nelson</name>
			</author>
			
			<title type="html"><![CDATA[Mercedes-Benz electric G-Wagen review: king of the off-road]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/mercedes-benz/689487/mercedes-benz-g580-gwagen-ev-specs-price-review" />
			<id>https://www.theverge.com/?p=689487</id>
			<updated>2025-06-24T14:14:40-04:00</updated>
			<published>2025-07-05T08:00:00-04:00</published>
			<category scheme="https://www.theverge.com" term="Cars" /><category scheme="https://www.theverge.com" term="Electric Cars" /><category scheme="https://www.theverge.com" term="Mercedes-Benz" /><category scheme="https://www.theverge.com" term="Transportation" />
							<summary type="html"><![CDATA[As exciting as it is to see how electric technology redefines automotive transportation, it's just as exciting to see how it alters what we already have. In the aftermarket, EV-converted restomods are quickly becoming big business. But direct from manufacturers, there's great potential in electrifying legacy badges by seamlessly blending old design with new technology. [&#8230;]]]></summary>
			
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<img alt="Photo of Mercedes-Benz electric G-Wagen." data-caption="" data-portal-copyright="Image: Peter Nelson" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2025/06/2025MercedesG580EQPeterNelson14.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="has-text-align-none wp-block-paragraph">As exciting as it is to see how electric technology redefines automotive transportation, it's just as exciting to see how it alters what we already have. In the aftermarket, EV-converted restomods are quickly becoming big business. But direct from manufacturers, there's great potential in electrifying legacy badges by seamlessly blending old design with new technology.</p>
<p class="has-text-align-none wp-block-paragraph">Case in point is <a href="https://www.theverge.com/2024/4/23/24134951/mercedes-g-wagen-electric-eqg-price-specs-photos">the 2025 Mercedes-Benz G580 with EQ Technology</a>, better known as the EV Gel&auml;ndewagen (which is German for all-terrain vehicle), or G-Wagen. Starting at $162,650, the G580 stays true to its original design formula but also utilizes EV technology to bolster its  …</p>
<p><a href="https://www.theverge.com/mercedes-benz/689487/mercedes-benz-g580-gwagen-ev-specs-price-review">Read the full story at The Verge.</a></p>
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					</entry>
			<entry>
			
			<author>
				<name>Andrew J. Hawkins</name>
			</author>
			
			<title type="html"><![CDATA[Lyft gets a toehold in Europe with FreeNow acquisition]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/news/649772/lyft-freenow-acquisition-taxi-bmw-mercedes" />
			<id>https://www.theverge.com/?p=649772</id>
			<updated>2025-04-16T12:21:28-04:00</updated>
			<published>2025-04-16T12:21:28-04:00</published>
			<category scheme="https://www.theverge.com" term="BMW" /><category scheme="https://www.theverge.com" term="Cars" /><category scheme="https://www.theverge.com" term="Lyft" /><category scheme="https://www.theverge.com" term="Mercedes-Benz" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Ride-sharing" /><category scheme="https://www.theverge.com" term="Transportation" />
							<summary type="html"><![CDATA[Lyft said it is acquiring mobility platform FreeNow, giving the ridehailing company its first major presence in Europe after years of operating exclusively in the US and Canada. FreeNow aggregates taxis alongside private vehicles, including luxury rides. The acquisition of FreeNow nearly doubles Lyft's potential market and will aide the company as it seeks to [&#8230;]]]></summary>
			
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<img alt="" data-caption="" data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2025/03/acastro_180927_1777_lyft_0003.jpg.webp?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="has-text-align-none wp-block-paragraph">Lyft said it is <a href="https://www.lyft.com/blog/posts/lyft-expands-in-europe-diversifies-by-acquiring-freenow">acquiring mobility platform FreeNow</a>, giving the ridehailing company its first major presence in Europe after years of operating exclusively in the US and Canada. </p>
<p class="has-text-align-none wp-block-paragraph">FreeNow aggregates taxis alongside private vehicles, including luxury rides. The acquisition of FreeNow nearly doubles Lyft's potential market and will aide the company as it seeks to compete with the dominant player in ridehailing, Uber. While Lyft oversees several bikeshare brands in Europe, including Santander Cycles in London, it has yet to expand its ridehailing operation beyond North American borders.</p>
<p class="has-text-align-none wp-block-paragraph">"We're on an ambitious path to build the best, most custo …</p>
<p><a href="https://www.theverge.com/news/649772/lyft-freenow-acquisition-taxi-bmw-mercedes">Read the full story at The Verge.</a></p>
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